Connected TV Advertising for iGaming
Engage High Value Players on the Big Screen, Connected TV (CTV) offers unparalleled opportunities to engage expansive audiences who have moved beyond traditional satellite, along with capturing new digital first viewers. Offering seamless campaign integration across linear and streaming TV
Placements daily
Why lift® for Your iGaming CTV Campaigns?
lift® is a leading CTV advertising platform that provides operators and affiliates with the tools and insights needed to maximize their CTV campaigns.
Acquire High-Value Players
Reach engaged audiences ripe for conversion in the iGaming space.
Seamless Cross-Platform Reach
Integrate campaigns effortlessly across both linear and diverse streaming services for maximum impact.
Precision Targeting & Control
Drive efficiency with granular audience targeting, optimized frequency capping, and robust performance measurement.
Optimize for Results
Achieve exceptional performance with high View Through Rates (VTR) and competitive Cost Per View (CPV), boosting your ROI.
Our CTV Advertising Solutions for iGaming
lift® provides a comprehensive suite of tools to power your iGaming CTV campaigns:
Advanced Audience Segmentation:
Target potential players with precision based on demographics, interests, and viewing habits.
Engaging Video Ad Formats:
Capture attention with compelling video and interactive experiences designed for the CTV environment.
Real-Time Performance Analytics:
Monitor campaign effectiveness with real-time data, enabling agile optimization for player acquisition goals.
Flexible Campaign Management:
Choose between intuitive self-serve options or leverage our expert team for fully managed iGaming campaigns.
Reach Your Key Targets on Every Device
Desktop Ads
Engage users with stunning ads on their desktops, ensuring high visibility and interaction
Mobile Ads
Capture the attention of on the go users with mobile optimized ads that fit perfectly on any screen
Tablet Ads
Reach your audience with immersive ads on tablets, offering a seamless viewing experience
Results That Speak for Themselves
We've worked with some of the biggest names in the industry to help them grow their business.
Here are some of the results we've achieved.
A tier 1 operator partnered with lift® to scale their global sportsbook activity.
Over 4 years, we've run campaigns in 18 markets, growing spend from £5K to £400K monthly. Our long-term approach and ML-driven platform helped deliver strong results, especially across LATAM.
BetVictor partnered with lift® to trial programmatic as a new revenue stream.
lift®'s smart pixel enabled tracking of registrations and depositors, feeding the algorithm richer data. With steady optimizations, BetVictor now sees CPAs of ~£15-20 monthly.
An established operator partnered with lift® to boost new-brand visibility in France.
In just 4 weeks, registrations rose by 250%, with CPAs for FTDs ~70% lower than PPC or SEO-thanks to lift®'s programmatic magic.
A well-known operator teamed up with lift® to expand acquisition in Portugal.
In 5 weeks: +44% conversions, +120% impressions, +250% clicks-while CPM dropped 10% and CPA 20%. Smart optimizations, real results.
A US Casino partnered with lift® to leverage CTV after facing YouTube restrictions.
With an €80K budget over 2 months, we ran national campaigns on Hulu, Paramount+ & more-achieving a CPV as low as €0.02.
A US Sportsbook partnered with lift® to drive exposure via Connected TV.
With a $100K budget, we ran CTV ads on ESPN, DAZN, NFL & NBA-cutting CPV to $0.03. Using IP matching, we tracked both registrations and FTDs across the funnel.
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